DRUTEX – sponsor of the VIP Motor Lublin – the Polish speedway champion
DRUTEX is the sponsor of the VIP Motor Lublin – the best speedway team in Poland.
Motor Lublin is the current Polish champion. As of this season, Bartosz Zmarzlik, the present triple world champion, will be a part of the team. Other team members constitute top riders not just in Poland but also in the world.
- DRUTEX has been involved in supporting sports, i.a. speedway, on many levels for ages. Up to now, in speedway it was mostly youth teams. Now we have gone one step further and we have become a partner of the best team in Poland, the world top of the top – says
Gabriela Gusztyn-Popławska, PR director in DRUTEX.
According to the sponsorship agreement, DRUTEX logo and other promotional and visual materials will appear at the stadium and in match programmes, on banners and on the website. DRUTEX will also sponsor the run in two matches of the coming season. The first match of the new season at the Lublin stadium starts on 9 April at 7:15 pm. Motor will receive Sparta Betard Wrocław.
DRUTEX has been connected with sport for a long time. First it was football and an adventure with Bytovia Bytów that lasted dozens of years. At that time, the team came a very long way, from local competition in A class to the backdoor to Ekstraklasa and the Polish Cup semi-final.
The most recognized and effective DRUTEX marketing campaign in the company history was also connected with football. Top world footballers took part in the two-year campaign ‘Champions’ Choice’ : Jakub Błaszczykowski, Andrea Pirlo and Philippe Lahm.
In November and December 2022 DRUTEX was the partner of the match studio on TVP during the Qatar World Cup. The cooperation continues this year, during the matches of the Polish national team in qualifications for Euro 2024.
DRUTEX has been actively involved in supporting Polish cycling for a few years. It is i.a. a sponsor and partner of Tour de Pologne – one of the most important and highly valued races in the world that belongs to the elite UCI World Tour series.